Food Marketing Trends You Have to Understand

Food tendencies change as often as the daily specials at your chosen restaurant. Marketers constantly have to be looking forward for strategies that are participating to address their audience. Below we look at appearing foodies of instagram marketing trends to think about for your brand.


Beyond Instagram
Mouthwatering pictures owere once enough to engage consumers—but now that is not enough. They are hungry for more out of your brand. Competition is fierce for content that permits consumers to connect on an entirely different amount and communicates your brand voice. Consider, for instance, Hamburger Helper’s first hip hop mix tape that received more than 4 million plays soon after its launch, or the viral Cinco de Mayo Snapchat lens of Taco Bell. Before this month, Kellogg’s started its first branded cereal caf, Kellogg’s NYC, in the center of Manhattan offering cereals along with ingredients that were exceptional. Engage consumers with astonishing content and experiences that get people and food marketers are trying to distinguish themselves.
Children in the Kitchen
The children of today are not interested in Easy Bake Ovens—more than not, they are acquiring their cooking abilities in actual kitchens. Instruction and family screening of Food Network shows -based a new generation of master chefs has inspired. Brands could possibly get children active in the kitchen offering recipes that children can make with little oversight or by developing products which can be simple for them to prepare.
Itis a Wrap
A Happy Meal box that turns right into a virtual reality headset or a Dominos pizza boxthat becomes an oldschool toy—vintage or cutting edge, marketers have found that product packaging itself can be a stage of distinction among their opponents. Over functionality, it’s actually about making your packaging section of your narrative.

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